Open doors week la ETAGE

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Brand: ETAGE

Date: June 2014

Objective:
– Increase sales and awareness in Bucharest.

Strategy:
Generate sales and awareness through a period of special discounts offered in the ETAGE showroom: The Open Week.

What we have done:
– Contest development;
– Creative – concept & layouts for banners, OOH designs, cover photo and flyers;
– PR – press releases;
– Facebook – content strategy, maintenance page ads;
– Google – Ads.

The WOW:
– 20 articles in online media;
– 3 articles in print media;
– 500.000+ social network impressions for the ETAGE brand.

SPDE

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